Made exclusively in Austria, the finest raw materials are first carefully sourced, before being cut and polished to perfection by our qualified technicians.
For the first time in history, Swarovski has applied the ideal diamond-cut standards to Zirconia. Dedicated to constant innovation in the science of precision cutting.
By strictly adhering to the same meticulous standards for diamond-cut quality issued by the Gemological Institute of America (GIA), the world’s foremost authority on diamonds, Swarovski has been able to develop a cut that equals that of the Tolkowsky diamond—the most brilliant diamond cut in the world. The round Pure Brilliance Cut is the first Zirconia in history to adhere flawlessly to the comprehensive standards set forth by the GIA.
UNIQUENESS AND ITS ORIGIN
Swarovski offers a unique Zirconia selection. Each stone is crafted to meet the most stringent criteria of quality, size, shape, and cut, using the most sophisticated technology and Swarovski’s special cutting know-how. The result: a brilliance and quality unrivalled in the industry. Swarovski Zirconia are cut and polished in Swarovski’s own factories, which maintain the strictest social and environmental standards. The special “Zirconia from Swarovski” seal, found on each Zirconia, identifies the products for Swarovski partners and enhances their value, assuring customers they are buying only the finest Zirconia.